A. Execute offline lead generation activities:
School visits and outreach programs. Build and maintain relationships with schools, organizations, and local communities to create new outreach opportunities
Booth setup at malls, schools, campuses, and community events
Distribution flyers, brochures, and promotional materials in key locations
Other related program to support the campaigns
B. Coordinate ATL marketing activities:
Placement of advertisements in billboard, etc.
Liaise with vendor or media agencies for scheduling and placement
Monitor and report the performance of ATL campaigns
C. Other Supports:
Ensure lead data is accurately recorded and shared with the sales/admissions team for timely follow-up
Support marketing campaigns with creative input, event execution, and promotional activities
Represent the brand positively and professionally at all public engagements
Relevant degrees in Communication, Marketing or Business
At least a year of experience in marketing field
Strong interpersonal and communication skills
Highly motivated and passionate about sales and marketing
Good presenter and strong persuasion skills
Demonstrated ability to project management
Experienced managing events
Demonstrated ability to analyze and create marketing strategy
Demonstrated ability to manage budget and performance reports for marketing activities